Be Medispa is honored to share that our founders, Dr. Paul Hester, M.D. and Chasity Hester, PA-C, were featured in the December and January issue of Pulse Magazine, the official publication of the International Spa Association (ISPA). The article highlights Be Medispa’s early vision, the unique challenges of pioneering Kentucky’s first medical spa, and the philosophy of deeply personalized care that continues to guide our practice today.
When Dr. Hester and Chasity opened Be Medispa in 2004, the concept of a medical spa was still unfamiliar throughout Kentucky. They began with a clear focus on metabolic health, regenerative treatments, and non-surgical aesthetics, long before these ideas were widely embraced. The Pulse feature reflects on those early decisions and how they shaped a practice that would soon become recognized at both regional and national levels.
The article describes their shared commitment to creating a space that felt medical in its expertise yet warm and welcoming in its atmosphere. As Dr. Hester noted in the interview, they wanted the practice to have all the credibility of a medical clinic without losing the calm, supportive environment patients appreciate in a spa setting.
One of the most meaningful parts of the Pulse feature is a quote from Chasity that perfectly captures Be Medispa’s philosophy.
“From the start, we have focused on building lasting connections with patients. That commitment to people is still what drives us today.”
That belief stands at the center of everything we do. It is the reason patients have trusted Be Medispa for more than two decades, and it continues to fuel the way we design every treatment plan, invest in training, and introduce new technology.
The recognition from Pulse Magazine goes beyond an article. It is a celebration of the journey that began with a bold idea in Lexington and grew into a physician-led practice known for advanced aesthetic medicine, national accolades, and a patient-first approach that has remained unchanged since day one.
We are grateful to Pulse Magazine, ISPA, and writer Jamison Stoike for sharing our story. Their feature honors the past while highlighting the lasting impact of expertise, safety, and authentic connection in aesthetic medicine.
As we reflect on this milestone, we are filled with appreciation for our patients, our Lexington community, and the team that brings the Be Medispa vision to life every day. The Pulse feature is a meaningful reminder of how far we have come and how much more we are excited to build in the years ahead.
Our story began with a belief in doing things differently. Thanks to the community that continues to support us, we look forward to the next chapter with gratitude and excitement for what is ahead.